UX and UI will play a huge role in the success of the autonomous vehicle industry.
In the future, who-or what-would you rather have show up at your door with a delivery for you: a friendly albeit tip-seeking delivery person, or a self driving truck?
Some services require an expert craftsperson (not just anyone can repair your electrical outlets), but others-delivering pizza or vacuuming your pool-don't require special skills. With autonomous vehicles transporting the pool vacuum to your door, it would be quite easy for you to take it off the truck and put the automated vacuum in your pool.
How to Develop for Self-Service in the Autonomous Vehicles Marketplace
Put yourself in the consumers' shoes as they take pizza from the autonomous vehicles, receives their bags of groceries, or loads precious belongings onto a truck. What is the consumer's primary goal? By the time the pizza arrives, the aim is to grab the food and get back inside fast. The app that asks you to fill out two simple fields to complete your order will likely prove more popular than one with 10 fields to fill out.